Digital Transformation and Fintech: Shaping Cyprus’s Economy

About the project:

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The DiFiCy project aims to provide robust, evidence-based insights into how digital transformation and financial technologies (FinTech) are reshaping Cyprus’s economic landscape, particularly for Small and Medium-Sized Enterprises (SMEs). By integrating advanced econometric modeling, machine learning techniques (Natural Language Processing and Natural Language Generation), and mixed-methods research, DiFiCy seeks to quantify how digital adoption influences business competitiveness, productivity, and sustainable economic development.

30/04/2025- 29/04/2027

SMEs, Policy makers, General public with interest in fintech

DiFiCy will explore how digital transformation and financial technologies (FinTech) can boost SME competitiveness, productivity, and sustainable economic growth.

By combining surveys, case studies, econometric modeling, and AI-driven analysis, the project will deliver:

  • A clear map of digital and fintech adoption trends in Cyprus
  • Evidence-based policy recommendations for regulators
  • Practical guidelines to help SMEs embrace digital innovation

Partnership:

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UoL Project Team:

Snezana Eminidou

Dr Snezana Eminidou, Director of the BSc in Economics, is an Assistant Professor of Economics at UoL. She holds a PhD in Economics from the University of Cyprus. Her research interests lie in the field of macroeconomics and monetary economics. She worked in the International Business Unit of the National Bank of Greece and in the Department of Economic Analysis and Research at the Central Bank of Cyprus. Additionally, Dr. Eminidou research extends into the areas of international finance and in the emerging field of digital economics, particularly how digitalization is reshaping economic behavior, market structures, and the functioning of economic agents in a rapidly changing environment.

funded by:

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cyprus rep
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The project is co-funded by the EU within the framework of the Cohesion Policy Programme “THALIA 2021-2027”. [Pr. no. EXCELLENCE/0524/0568]. The content reflects the views of the author(s) only. The European Commission and the Managing Authority of THALIA 2021–2027 cannot be held responsible for any use which may be made of the information contained therein.

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